Get one step closer to your customer and two steps ahead of your competition

In a digitally-enabled world, there is a fundamental need for consumer-centric digital brand strategy. Understanding, measuring and managing your online presence is the foundation of successful business planning and leads directly to digital excellence. To meet the highest standards of brand advertising, we offer a comprehensive range of services, supported by years of experience and digital know-how. Advanced technology, certified competencies and remarkable ROI are our guarantee that your message will always draw your customers’ attention.

Audience buying

Be sure that you are in the most effective spot

Access to real-time insights will forever change the way you make decisions.

Working together, iPROM Cloud and Internet-scale architecture provide you with the most complete knowledge of your customers’ behaviour, helping you to execute cross-channel campaigns by connecting you to a global advertising ecosystem.

Analytics

Discover the power of data for business decision-making and optimise marketing investments

At iPROM Analytics, we combine data science and a strategic business perspective to ensure we fully understand and optimise the use your data. With a focus on first-party data, we develop analytical solutions that improve your understanding of user and consumer behaviour. Our services include implementation of centralized analytics systems, customisation to specific requirements and integration of diverse data sources. Our goal is to ensure that our clients’ marketing strategies deliver measurable and optimal outcomes.

Digital brand strategy

Embrace digital and make your online presence count

We have mastered digital marketing techniques that will give you a profound understanding of your digital-savvy audience.

Our amazing technology will give you a »beyond borders« web experience and provide you with the best insights possible into your customers’ behaviours and needs. Guided by advanced marketing approaches (including Cross-Device, Remarketing, Behavioral & Predictive Targeting, Audience Extension, Programmatic & Dynamic Creative Optimization), your brand will speak directly to the audience you most want to communicate with.

Reporting

Every action causes a reaction

Every interaction made with your target audience is carefully noted and analysed in a personalised report delivered to you automatically.

We examine everything thoroughly: we look at clicks, impressions, investments, OTS, reach, frequency, target groups, conversion and sales data, all to measure the effectiveness of your online presence. That way, you can always make an informed decision as to which strategies or channels can be further improved to achieve the best possible results.

Bring media buying in-house

Control ad spending and gain a competitive advantage with first party data

Bringing media buying in-house is a key trend that will permanently transform your digital budgeting and spending decision-making process. With secured first party data you can stay ahead of your competitors.